C4Life co-founders decided that the fragmented industry was ripe for a farm-to-retailer distribution model.
By Neal St. Anthony Star Tribune
C4Life Founders Jim Zimmerman, left, and Dave Rye formed the company last year after hearing testimonials about the benefits of cannabidiol. The Minnesota hemp industry is growing. From farmer associations to a North Loop store called Stigma Hemp, millions of dollars are being invested in a versatile crop that tends to be a low-cost, soil-enriching alternative to corn and soybeans. Hemp is grown for food, fiber and oils.
Jim Zimmerman and Dave Rye, two corporate veterans, formed C4Life last year after hearing the testimonials of people about the health benefits of cannabidiol — an ingredient in cannabis derived from hemp — and decided that the fragmented industry, loosened by the 2018 federal farm bill, was ripe for a farm-to-retailer distribution model. Read full article.