CANVIVA™: The 411 On CBD

What’s the 411 on CBD? It is everywhere in the news lately, and the buzz is generating even more interest, while the claims of CBD’s benefits are intriguing consumers who may suffer from a variety of health issues.

Major U.S. retailers, including Walgreens, CVS, Vitamin Shoppe, GNC, Kroger, and others, are already carrying CBD products and the list keeps growing. Why are all of these retail giants joining the CBD phenomenon? It’s simple. Consumer demand. According to survey results, 40% of U.S. consumers are interested in trying CBD, and Consumer Reports says 26% have already tried it.

If you haven’t seen it on your favorite store’s shelves yet, you will soon. So, what’s up with this stuff anyway? If you’re wondering if CBD is right for you but not sure about its safety, efficacy, or legality, you’re not alone. There is still some confusion out there about CBD. So here’s the 411:


What is CBD, exactly?

CBD stands for cannabidiol. It is oil derived from the cannabis plant, which has been used for centuries.


What is in CBD oil?

At CANVIVA, we make all of our tinctures with PURE CERTIFIED CBD™ Oil (we’re the only brand that does) derived from U.S. grown, organic industrial hemp. It’s third-party tested for purity, quality, and safety. CANVIVA tinctures contain whole-plant ethanol-extracted CBD oil and feature a full spectrum of cannabinoids, terpenes, and other naturally occurring compounds to help keep your body in balance. We don’t add anything artificial to our tinctures. No sweeteners, flavorings, or colors. Our products are created for maximum efficiency.


Is CBD legal?

The 2018 Farm Bill formally legalized hemp, taking it off the Schedule 1 controlled substance designation. But it’s not as simple as that. The CBD products need to be derived from hemp — not marijuana — by a licensed grower and contain less than 0.3% THC, the compound that gets people high. Learn more.


Wait, aren’t cannabis, hemp, and marijuana the same thing?

Not exactly. Cannabis is a term that’s used for both hemp and marijuana. But there are slight differences. Industrial hemp is a strain of Cannabis sativa. Marijuana can be Cannabis sativa, Cannabis indica, or Cannabis ruderalis. The difference? Hemp has high levels of CBD and low levels of THC. With marijuana, it’s the other way around. It has low levels of CBD and high levels of THC.


Will I get high from CBD?

No. It contains less than 0.3% THC, so it will not make you high.


Can I drive when taking CBD?

Yes. You might get tired and relaxed after taking it, though. So until you know how you react to it, don’t drive or operate machinery.


Will I pass a drug test if I take CBD?

Most drug tests screen for THC, and with less than 0.3% THC, you would have to consume a lot of CBD for the THC to register on a test. If you need to take a drug test or are randomly tested as part of your job, you may want to tell your employer or the testing facility about the fact that you’re using legal CBD oil. Learn more.


Will CBD interact with my prescription medications?

Just like grapefruit juice and many other substances, CBD may interact with some medications. We recommend that you consult your physician or pharmacist before using CBD if you are using prescription medications or have concerns. Do not use if you are pregnant or nursing.


What’s the best way to take CBD?

You can ingest it or apply it topically. Our most popular product is the CBD oil tincture. It comes with a dropper for easy dosing. Just take it under your tongue, hold it there for one to five minutes, and then swallow any remaining oil. Find out more here.


How much CBD should I take?

The short answer is, it’s personal. Everyone is different. The right CBD dosage must be individually determined. If you are new to CBD or have little experience, CANVIVA recommends going “slow and low.” (This is true for your pets too!). Learn more.


Why is CBD exploding in popularity now?

Many factors account for the new interest in CBD, here are a few:

  • The 2018 Farm Bill formally legalized hemp, taking it off the Schedule 1 controlled substance designation
  • Widespread availability in mainstream retailers like Walgreens, CVS and more
  • Reputable sources, like Harvard, providing insights
  • Increasing anecdotal information about CBD 
  • Increased acceptance of cannabis in some states, along with knowledge about the beneficial effects of medical marijuana
  • Increasing focus on health and wellness, including more natural products and fewer prescription or OTC drugs

How many Americans have tried CBD?

Here are highlights from Consumer Reports’ recent CBD survey designed to see who is using CBD, how they’re using it and what kinds of results they’re getting:

  • 26% of all Americans
  • 40% of people ages 18-29
  • 32% of people ages 30-44
  • 23% of people ages 45-59
  • 15% of people 60 and over

Consumer Reports also revealed specifics about CBD use and how it differs by age. Read the full story here.

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